The short version

Everything included, month-to-month, SOC 2 Type II. LoyaltyLion is loyalty-focused like Rivo, but it gates VIP tiers behind a paid add-on, runs on annual contracts, and holds only a SOC 2 Type I attestation. Rivo includes VIP, memberships, and cashback in the suite, stays month-to-month, and is SOC 2 Type II.

VIP tiers included, not a paid add-on

On LoyaltyLion, VIP tiers are not part of the base plan. they are a paid add-on or a higher, quote-only tier. Rivo includes VIP tiers, memberships, cashback, and customer accounts in the suite, so your program is complete from the start.

Month-to-month, not an annual contract

LoyaltyLion's paid plans run on annual contracts. Rivo is month-to-month on every plan, starting at $15, with a free plan. You scale as you grow, with no lock-in.

Security that is audited over time

Rivo is SOC 2 Type II, the standard that audits security controls over a period of time. LoyaltyLion holds SOC 2 Type I, a point-in-time attestation. For brands with a security review, the difference is real.

Transparent pricing

Rivo publishes its pricing: a free plan, then $15, $49, and $499 a month. LoyaltyLion publishes one paid tier, Classic at $199 a month, then routes you to sales.

The full retention suite

Points, referrals, VIP tiers, memberships, cashback, and customer accounts in one Shopify-native app, with ledger-backed store credit and new features every week.

Why brands pick Rivo

You want every feature included, month-to-month pricing you can see, and SOC 2 Type II security. without gating VIP tiers behind an add-on.

Switching is free and takes 1 to 3 weeks

Larger brands with 5,000+ orders a month get a free white-glove migration. We import your balances and customers, design your new program, and switch over with zero downtime.