About Glo Pals

The Glo Pals are liquid-activated light-up sensory toys that make bath time fun and educational; one splash at a time. The company is now valued at nearly $20 million.

Glo Pals’ mission is to bring the  magic of childhood and the importance of playtime into ordinary everyday activities. Their inspiration came from a child with autism who was not the biggest fan of taking a bath. His mom used the technology behind Glo Pals to help him through the sensory overload of bath time, influencing Glo Pals’ mission.

For more than four years, Starkville-based Glo has been making a splash in the world of entrepreneurship with its innovative, patented bath toys. Now, through a partnership with Sesame Workshop, the company’s newest Pals resemble residents of a popular street.

Glo Pals is proud to support Batson Children’s Hospital of Mississippi, the state's only children’s hospital, with a portion of every purchase — since 2018, they’ve donated more than $50,000.

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Say "hello" to Pal Perks

Glo Pals’ brand is driven by a cross-generational social community. With the bold approach they take to supporting childhood development, they also wanted to create a program to reward their loyal customers and online community. That’s when they turned their attention to Rivo.

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Kicking off with an excellent onboarding experience

Glo Pals integrated Rivo’s loyalty and rewards program on their Shopify store, with the goal of bringing more of their customers back to the store and generating higher engagement.

The Glo team was immediately impressed by their Rivo onboarding manager who partnered with the Glo Pals’ creative team to design a branded and beautifully crafted landing page and widget strategically built to encourage customer engagement.

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Glo Pals is a fun, colorful brand with playful and whimsical elements. Rivo’s capabilities checked a crucial box to showcase that. Their team designed custom icons that seamlessly reflected their brand, and they were easy to add to their customer-facing web pages via Rivo’s drag-and-drop page builder.

We’re here to help. It’s what we do.

In an effort to provide exceptional experiences for loyal customers, Glo Pals keeps their community engaged with relevant and exciting perks such as free shipping, discounts, and free products.