You've searched “Antavo pricing” and found plan descriptions but no dollar amounts. Antavo uses a quote-based approach, so a buyer needs more than the public page to establish a budget. This breakdown covers the information available, the questions to resolve in a proposal, and how that approach compares with other loyalty platforms, including Rivo.
Key Takeaways
- Antavo publishes Start, Grow, and Enterprise packages without public prices.
- Its stated charging basis is customer activity, but the detailed measurement and commercial terms require confirmation.
- A self-serve free trial is not advertised on the current pricing page. That does not prove no evaluation arrangement is available.
- The Growth Fund offers selected brands a performance-linked model; exact fees and measurement terms are not public.
- Compare total cost of ownership, including implementation, operation, and rewards, rather than headline subscription prices alone.
Overview of Antavo Pricing: What to Expect
Antavo says it charges for customer activity and excludes non-engaging customers. The public page does not define a complete billable-activity formula, measurement window, minimum commitment, or overage schedule.
Buyers who want an actual price should provide their intended program, anticipated participation, and integration requirements. Ask the sales team to itemize the proposal and explain the assumptions behind it. A quote can be evaluated properly only when the scope and billing terms are clear.
Do not assume that the fee is a simple monthly rate multiplied by active members. The current official information does not establish that calculation or guarantee that every increase in participation immediately changes the invoice.
Antavo Pricing Tiers: Feature Comparison
Antavo describes Start for simpler ecommerce launches, Grow for brands outgrowing tactical loyalty apps, and Enterprise for complex programs spanning markets, channels, or brands. These are use-case descriptions rather than a detailed entitlement matrix.
At the platform level, Antavo documents points, tiers, rewards, challenges, referrals, membership capabilities, promotions, and omnichannel operations. It also offers AI Loyalty Expert and AI Analyst tools. Those capabilities should not automatically be presented as included without limits in every package.
Antavo documents an API-first architecture and connections with Shopify, Klaviyo, Bloomreach, and Braze. Its Shopify integration can synchronize customer and purchase data and add loyalty widgets, subject to configuration and prerequisites. Confirm the relevant integration scope and responsibilities in your proposal.
The current pricing page does not substantiate the claim that every license includes unlimited modules, API calls, SDK usage, and all future functionality at no additional charge. Ask for written terms covering product access, technical limits, upgrades, and optional services.
What Factors Influence Antavo's Pricing?
Customer activity is the disclosed charging basis. Implementation requirements also matter to your overall budget, even where public information does not specify how they affect the vendor's fee.
Define the events that count, the period over which they are measured, and how inactive, duplicate, or test accounts are treated. Request estimates for normal participation, seasonal peaks, and anticipated growth. This avoids building a forecast around an assumed definition.
Antavo also offers the Growth Fund, a selective initiative intended to reduce upfront commitment and connect commercial terms with measurable loyalty outcomes. The page describes shared upside, but does not publish a percentage, full fee schedule, or contractual attribution method. Do not assume all upfront charges disappear or that the entire fee is replaced by a fixed revenue share.
Ask what demos, sandbox access, pilots, or other evaluation options are available. The absence of an advertised free trial does not mean there is no way to evaluate the platform before a production launch.
Antavo vs. Competitor Loyalty Platform Pricing
Antavo requires a quote, while several Shopify-focused loyalty apps publish starting prices and order allowances. These are useful reference points, but the same starting price can cover different capabilities. The figures below are published USD prices checked for this review.
Rivo: Its Shopify listing offers a free plan for up to 200 monthly orders and Essential at $15 monthly for up to 500 orders with two integrations. Scale starts at $49 for 400 orders, with $20 per additional 100 orders and a $499 monthly cap. Plus is $499 for up to 2,500 orders, with a custom quote above that. The Developer Toolkit and checkout extensions are listed on Plus. Free trials are advertised, so “N/A” is not an accurate description of Rivo's free-plan or trial availability.
LoyaltyLion: Classic starts at $199 monthly for 500 orders. Its Shopify listing also offers a free option with 400 monthly orders and advertises a free trial. Compare the required feature package and additional usage before treating the starting figure as your total cost.
Smile.io: Free includes points and referrals with 200 monthly orders. Essential is $15 for 500 orders, Standard is $79 for 1,000, and Growth is $199 for 2,500. Plus is $999 monthly with annual billing and 7,500 orders. Integration and API entitlements vary by plan; referrals are not restricted to Standard and above.
Yotpo Loyalty & Referrals: Free includes basic points and referrals. Pro starts at $199 monthly with 500 orders, followed by additional order charges. Confirm the applicable billing commitment and higher-tier requirements in the proposal.
Love Loyalty: The website's monthly prices are $12 for Professional with 500 orders, $79 for Growth with 2,000 orders and $15 per additional 100, and $399 for Plus with unlimited orders. Its Shopify listing also advertises a free plan and trial. Product-specific fees can still apply, including fees for paid memberships.
Review ratings are omitted here because the original figures were not verified as comparable G2 measurements. A missing feature in a pricing summary should likewise not be marked as unavailable without checking the product's official documentation.
How Do You Calculate the ROI of a Loyalty Program?
Loyalty program ROI should compare incremental profit attributable to the program with its total cost over a defined period. Revenue attributed to reward users is a useful operating metric, but it is not automatically incremental revenue caused by the program.
A practical formula is:
ROI (%) = [(incremental contribution profit before program costs − total program costs) ÷ total program costs] × 100.
Include software, implementation, integration, operating labor, and reward costs. Avoid counting the same expense twice if it is already included in the contribution-profit calculation.
Simply comparing redeemers with non-members can overstate the effect: customers who already buy frequently may be more likely to join or redeem. Where feasible, use a randomized holdout or another credible comparison design. If the analysis is observational, state its limitations.
Average order value, purchase frequency, and repeat purchase rate can help explain performance, but none is a substitute for the full calculation. Use consistent periods and cost assumptions when comparing vendors.
Where Rivo Fits for Shopify Plus Brands
For brands running on Shopify or Shopify Plus, Rivo offers published loyalty plans as well as separately priced retention products. Review Rivo's pricing page alongside the current app listing to confirm the package and usage terms that apply.
Rivo's website lists Cashback from $199 monthly and Accounts from $499, with custom plans combining selected products such as Loyalty, Referrals, Memberships, Cashback, and Accounts. This does not establish that the complete retention suite is included in Scale or Plus, or that every paid loyalty tier includes every integration.
Compare the total cost of your required Rivo package with a scoped Antavo proposal. A packaged Shopify implementation may fit your requirements, but it does not guarantee that migration, customization, or other project work is free.
The HexClad case study reports more than $450,000 in referral revenue within the first 90 days. It also quotes HexClad's retention director reporting over $100 higher lifetime value for referral customers than its typical customer. These are customer-specific, vendor-published results, not a forecast for another brand.
Request a demo to confirm the products, features, and commercial terms needed for your store.
Tips for Getting the Best Value from Antavo's Pricing
A few questions can make an Antavo quote easier to evaluate before a contract is signed.
- Ask how billable activity is defined and measured, including the counting period and exclusions.
- Request an implementation scope, responsibilities, timeline, and itemized costs before agreeing to the project.
- Confirm module access, API limits, support, and the treatment of future releases in writing.
- Ask whether your brand qualifies for the Growth Fund and how uplift, payment, and disputes would be calculated.
- Model ordinary usage, peak participation, and growth without assuming a linear per-member fee.
- Compare at least two proposals using the same capabilities, implementation scope, reward budget, and evaluation period.
Final Thoughts: Comparing Antavo with Rivo
Antavo publishes its package positioning and general charging approach, but an actual budget requires a proposal. Resolve the usage definition, product entitlements, implementation costs, and support terms before comparing it with alternatives.
For a Shopify Plus brand, Rivo's published plans provide a useful starting point. Price the specific products and order volume you need, rather than assuming the entire retention suite shares one entry-level subscription. Request a demo to compare a suitable Rivo package with your Antavo proposal.
Frequently Asked Questions
How much does Antavo cost?
No public dollar rate is provided for its named packages. Request an itemized quote for your intended program and usage, including any implementation and optional service costs.
Does Antavo offer a free trial?
A self-serve free trial is not advertised on the current pricing page. Ask Antavo directly about evaluation options and their terms rather than assuming a trial is either available or unavailable.
Does Antavo charge an implementation fee?
The current official pricing page does not publish an implementation fee schedule. Confirm whether implementation is separately charged, what the fee covers, and which work is your team's or a partner's responsibility.
Is Antavo's pricing based on users, transactions, or revenue?
The standard public description refers to customer activity. Obtain the contract's exact unit and measurement method; the website does not provide enough detail to rule out all other commercial components. Growth Fund terms may differ.
What is included in Antavo's Start, Grow, and Enterprise plans?
The website explains the intended use cases, but does not provide a complete feature-and-limit matrix. Ask for an entitlement list covering the capabilities, integrations, technical usage, and support required for your project.
What is Antavo's total cost of ownership?
It depends on the proposal and your operating model. Include subscription charges, setup and migration, integrations, customization, staff time, reward costs, maintenance, and any performance-linked payments.
