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Loyalty

How an ad from 1987 still influences eCommerce loyalty programs

American Express' 1987 "Membership has its perks" program set the standard for eCommerce loyalty with personalized, easy-to-redeem rewards, increasing customer loyalty and signups.
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Loyalty

Unleashing Growth Potential: Exploring the Real Value of Referral Programs

Referral programs boost DTC growth by acquiring new customers, increasing loyalty, and enhancing ROI. Measure incrementality to optimize performance.
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Loyalty

Consider These Unique Loyalty Rewards For Your Customers

Enhance loyalty programs by offering unique rewards like service subscriptions, community access, and charitable contributions.
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