Rivo vs BON Loyalty vs Growave in 2026: Which Is Best?

Rivo, BON Loyalty, and Growave each take a different angle on the same Shopify retention challenge. Rivo is a Shopify-exclusive retention platform built around loyalty, VIP tiers, referral programs, and paid memberships, with its Scale plan starting at $49+/month on a month-to-month basis. BON Loyalty is a focused rewards app with strong multilingual credentials and an accessible tier ladder, with its Basic plan at $29/month for up to 500 monthly orders. Growave packages loyalty, referrals, reviews, UGC, and wishlists into one Shopify app, with its Entry plan at $49/month for up to 500 included orders.

Evaluated across pricing structure, Shopify integration depth, and retention scope, Rivo leads on platform depth and price-to-value for growing DTC brands. BON Loyalty leads on multilingual accessibility and low-friction entry for international storefronts. Growave leads on app-count consolidation for merchants that want loyalty, reviews, and wishlists under a single subscription.

The choice between them is less about raw features and more about which job your store needs a loyalty platform to do first. Getting it wrong means paying for an international-first tool when you need deeper retention architecture, buying a bundle that prioritizes breadth over depth, or locking into a platform that runs out of room as your program grows. This guide breaks down the differences in pricing, Shopify integration, and real merchant outcomes so you can make the call quickly.

Key Takeaways

• Rivo's Scale plan starts at $49+/month with loyalty points, VIP tiers, referrals, paid memberships, and 50+ integrations included. The Plus plan is $499/month with 8 checkout extensions, API access, and advanced analytics. All plans are month-to-month with no annual contract.
• BON Loyalty lists a Free plan (up to 150 monthly orders), Basic at $29/month (up to 500 orders), Growth at $129/month (up to 2,000 orders), and Plus at $499/month (unlimited orders) on its pricing page. BON lists 250+ displayed languages on its pricing page, making it a strong option for international storefronts.
• Growave does not offer a permanent free plan; a free trial is available. Paid plans include Entry at $49/month (500 included orders, $15 per extra 100), Growth at $199/month (1,500 included orders, $15 per extra 100), Plus at $499/month (3,000 included orders, $10 per extra 100), and Unlimited at $999/month.
• Rivo is the only platform in this comparison to include native paid memberships as a core retention lever. According to Rivo case studies, Fresh Chile Co. achieved a 156% AOV increase from its paid membership program.
• According to Rivo platform data, VIP tier customers show 73% higher average order value ($435 vs $291) and purchase 3.6x more frequently than non-tier members.
• Rivo serves 9,000+ Shopify brands and has driven more than $1.5B in revenue through its loyalty, referral, and membership programs, per Rivo's homepage.

Why Merchants Compare Rivo, BON Loyalty, and Growave

Most merchants reaching this comparison share common challenges. They're evaluating whether loyalty should operate as a Shopify-native retention platform connected to accounts, checkout, and memberships, launch as a focused multilingual rewards tool, or consolidate into a bundled engagement app. Four scenarios drive most platform evaluations.

• Outgrowing a focused loyalty tool. Brands that started with a multilingual points app or a bundled engagement suite often discover that they need paid memberships, native checkout extensions, and customer account depth that neither BON Loyalty nor Growave offers natively. Rivo is purpose-built for that fuller retention model, combining loyalty, referrals, paid memberships, and accounts in one Shopify-native platform. According to Rivo case studies, Fresh Chile Co. achieved a 156% lift in member AOV from its paid membership program.
• Prioritizing accessible multilingual loyalty. Teams that want a lower-cost entry point and strong language coverage for international storefronts find BON Loyalty's clear tiered pricing and 250+ displayed languages compelling. Per BON's pricing page, the Free plan covers up to 150 monthly orders and the Basic plan at $29/month covers up to 500 orders. For lean teams and emerging international brands, BON offers a focused starting point.
• Wanting bundled app consolidation. Merchants that want to replace several separate engagement apps with one vendor find Growave's bundle of loyalty, referrals, reviews, UGC, and wishlists appealing. For teams prioritizing operational simplicity and app-count reduction, Growave offers a straightforward consolidation path.
• Modeling cost as order volume grows. BON Loyalty's order limits per tier (Free: 150 orders, Basic: 500, Growth: 2,000) and Growave's per-100-order overage fees mean total cost can be hard to predict at higher volumes. Rivo's Scale plan at $49+/month covers a broader retention stack on a flat subscription with no overage fees or commission charges, making it easier to forecast spend as the program scales.

Rivo vs BON Loyalty vs Growave: Feature-by-Feature Comparison

Here's how Rivo, BON Loyalty, and Growave compare across the features that matter most for Shopify merchants in 2026.

• Shopify-native: Rivo is fully Shopify-exclusive. BON Loyalty and Growave are available on the Shopify App Store.
• Free plan / trial: Rivo offers a free plan. BON Loyalty's Free plan covers up to 150 monthly orders per its pricing page. Growave does not offer a permanent free plan; a free trial is available.
• Paid entry tier: Rivo Scale starting at $49+/month. BON Basic at $29/month (500 orders). Growave Entry at $49/month (500 included orders).
• VIP tiers: Rivo from $49+/month. BON from Growth tier ($129/month) per its pricing page. Growave from Entry tier.
• Loyalty points: Rivo, BON Loyalty, and Growave all offer loyalty points programs.
• Referral programs: Rivo, BON Loyalty, and Growave all include referral programs. Rivo includes 20+ referral fraud prevention tools.
• Paid memberships: Rivo only, natively. BON Loyalty and Growave do not offer this natively.
• Reviews and UGC: Growave as a core bundle component. Rivo and BON Loyalty do not include a reviews platform.
• Wishlists: Growave only, as a core bundle component. Rivo and BON Loyalty do not include wishlists.
• Multilingual support: BON Loyalty lists 250+ displayed languages on its pricing page. Rivo and Growave support localization but do not publish equivalent multilingual depth.
• Checkout extensions: Rivo at 8, built natively for Shopify's checkout flow. Growave includes checkout extensions on the Plus plan ($499/month). BON Loyalty does not highlight checkout extensions as a core feature.
• Shopify POS: Rivo with Apple and Google Wallet integration. BON Loyalty with POS rewards listed on its pricing page. Growave with Shopify POS integration listed on its pricing page.
• API and developer toolkit: Rivo from $499/month at 100 req/sec with Shopify metafield access. Growave with Shopify Hydrogen, headless commerce, API and SDK on the Plus plan ($499/month). BON Loyalty with API access on higher plans.
• Headless and Hydrogen: Rivo with full support added in Spring 2026. Growave with Hydrogen and headless on Plus. BON Loyalty with their own approach.
• Integrations: Rivo at 50+, including Klaviyo, Attentive, Recharge, Gorgias, and Okendo. Growave and BON Loyalty vary by plan.
• White-glove migration: Rivo for qualifying brands. BON Loyalty and Growave do not offer this.
• Sub-100ms load times: Rivo confirmed, per Rivo. BON Loyalty and Growave not specified on this metric.
• Contract terms: Rivo month-to-month on all plans, no commission fees. Growave month-to-month with usage-based overage on paid plans. BON Loyalty billing terms should be confirmed directly with the vendor.
• Ownership: Rivo is 100% bootstrapped. BON Loyalty and Growave are VC-backed.

Pricing Comparison

Pricing is where the three platforms diverge most sharply, especially when order thresholds, overage mechanics, and total cost at real volumes are factored in. The headline monthly fee alone is rarely the full picture.

Rivo Pricing

Rivo offers a free plan for early-stage stores. The Scale plan starts at $49+/month and adds full loyalty, referrals, VIP tiers, and 50+ integrations. The Plus plan is $499/month and unlocks 8 checkout extensions, API access at 100 requests per second, paid memberships, and advanced analytics. Enterprise pricing is custom for unlimited orders. All plans are month-to-month with no annual contract required. Current plan details should always be confirmed at Rivo pricing.

One pricing note worth flagging: the jump from the Scale tier to $499/month has no mid-tier, which creates a gap for brands between those thresholds.

BON Loyalty Pricing

Per BON Loyalty's pricing page: the Free plan covers up to 150 monthly orders. The Basic plan is $29/month for up to 500 monthly orders. The Growth plan is $129/month for up to 2,000 monthly orders, and includes VIP tiers. The Plus plan is $499/month with unlimited orders. Annual billing discounts are available. BON's pricing page lists 250+ displayed languages as included on the Basic plan, and POS rewards are available on paid plans.

BON's step-up pricing ladder is the most gradual paid entry in this comparison, making it straightforward for lean teams to model cost at early growth stages.

Growave Pricing

Per Growave's pricing page and help documentation: a free trial is available, but there is no permanent free plan. The Entry plan is $49/month for 500 included orders, with overages at $15 per extra 100 orders. The Growth plan is $199/month for 1,500 included orders, with overages at $15 per extra 100 orders. The Plus plan is $499/month for 3,000 included orders, with overages at $10 per extra 100 orders. The Unlimited plan is $999/month. Checkout extensions and Shopify Hydrogen/headless/API/SDK are available on the Plus plan.

Teams with fast-growing order volumes should model the overage impact carefully before committing, since Entry and Growth plans carry $15 per 100 additional orders.

TCO at Scale: What You Actually Pay

At the entry tier, Rivo (starting at $49+/month, no commission fees) covers the full retention stack: loyalty points, VIP tiers, referrals, and paid memberships. BON's $29/month Basic plan is the lowest published paid entry in this comparison, but checkout extensions, API access, and VIP tiers arrive at higher tiers. Growave's Entry plan at $49/month matches Rivo's entry price and includes bundled reviews, wishlists, and referrals, but its overage structure means cost rises with order volume. Rivo offers month-to-month billing on all plans. BON Loyalty billing terms should be confirmed directly. Growave billing is month-to-month with per-order overages on paid plans.

Platform Reviews

Rivo: The Retention Platform Built for Shopify

Rivo is a retention platform built for Shopify, not a general-purpose loyalty tool that happens to support Shopify. Every feature, every checkout extension, and every integration is purpose-built for the Shopify stack, which means Rivo can go deeper on native integrations than multi-platform competitors.

Over 9,000 Shopify brands use Rivo to convert one-time buyers into repeat customers. According to Rivo, the platform has driven more than $1.5B in revenue through its loyalty, referral, and membership programs, with a reported 52x median ROI based on weighted case studies across its merchant base, and 100+ product updates shipping per year.

Rivo is also 100% bootstrapped with zero venture capital, which has a practical implication for customers: pricing decisions are customer-first rather than investor-driven. No board targets. No product sunset risk. That structure shows in the monthly billing model and the weekly shipping cadence.

Key Features

• Native paid memberships offer recurring membership fees for exclusive perks, a capability not offered natively by BON Loyalty or Growave.
• 8 checkout extensions on the Plus plan ($499/month), capturing loyalty interactions at the moment of purchase inside the Shopify checkout flow.
• Loyalty points and referral programs available on all paid plans, including the Scale entry tier starting at $49+/month.
• Up to 5 configurable VIP tier programs starting at $49+/month. Per Rivo platform data, VIP customers average 73% higher AOV ($435 vs $291) and purchase 3.6x more frequently.
• 50+ integrations covering email, SMS, subscriptions, review platforms, and more, including Klaviyo, Attentive, Recharge, Gorgias, and Okendo.
• 20+ referral fraud prevention tools covering IP abuse, self-referrals, and suspicious payout pattern flagging.
• Sub-100ms load times with no site speed impact, per Rivo.
• Developer API toolkit at 100 requests per second with custom Shopify metafield access and full Hydrogen support, available from $499/month.
• Free white-glove migration for qualifying brands switching from BON Loyalty, Growave, or other platforms.

What Works Well

Rivo is Shopify-exclusive with deep native checkout integration. Paid memberships are available as a native feature, not offered natively by BON Loyalty or Growave. The referral fraud prevention suite includes 20+ tools. The platform ships 100+ product updates per year. Sub-100ms load times mean zero performance penalty. Month-to-month pricing with no annual contract and no commission fees on any plan.

Things to Consider

The jump from the Scale tier to $499/month has no mid-tier, which creates a pricing gap for brands between those thresholds. Rivo is Shopify-only and is not an option for merchants on WooCommerce, BigCommerce, or Magento.

Best For

Growing Shopify brands that want VIP tiers, referrals, and loyalty starting at $49+/month. Especially strong for brands planning to launch a paid membership program alongside traditional loyalty, merchants who need checkout extensions that capture loyalty interactions at the point of purchase, and Shopify Plus brands building headless or Hydrogen storefronts.

According to Rivo case studies: HexClad achieved 92x referral ROI and $450K in referral revenue within 90 days. OSEA Malibu reached a 77% repeat purchase rate among loyalty redeemers. Fresh Chile Co. saw a 156% AOV increase from its paid membership program. BERO generated 1 billion impressions via omnichannel membership.

BON Loyalty: Best for Accessible Multilingual Loyalty

BON Loyalty is a focused Shopify loyalty platform built around clear tiered pricing and strong multilingual support. Its core value is an accessible rewards and referrals experience that is easy to launch and easy to explain across multiple languages. Per BON's pricing page, 250+ displayed languages are listed on the Basic plan, making it a practical option for brands selling across regions.

The Free plan covers up to 150 monthly orders, Basic is $29/month for up to 500 orders, Growth is $129/month for up to 2,000 orders with VIP tiers, and Plus is $499/month with unlimited orders.

Key Features

• Loyalty points, referrals, and a focused rewards setup designed for Shopify merchants.
• 250+ displayed languages listed on BON's pricing page, included on the Basic plan.
• Clear tier ladder from Free through Plus, with order limits specified per tier on BON's pricing page.
• POS rewards available on paid plans per BON's pricing page.
• A loyalty landing page and VIP tiers program available from the Growth plan.
• API access on higher plans for teams that need more technical control.

What Works Well

The 250+ displayed languages listed on BON's pricing page is the strongest multilingual credential in this comparison, making loyalty comprehension accessible across markets. The tiered pricing from Free through $29/month to $129/month is the most gradual paid progression in this comparison, making it easy for lean teams to model cost. The focused feature set makes onboarding predictable for brands that want a clean rewards-and-referrals launch.

Things to Consider

BON Loyalty does not include native paid memberships, 8 Shopify checkout extensions, or the developer API depth available in Rivo's Plus plan. Brands that need those capabilities alongside multilingual support will need to consider whether a broader retention platform better fits their long-term roadmap. VIP tiers are available starting from the Growth plan ($129/month), not the Basic plan. Billing terms should be confirmed directly with BON.

Best For

Smaller Shopify brands, budget-conscious teams, and international merchants that want a focused rewards-and-referrals launch with strong language support. Especially practical when the immediate goal is loyalty adoption and localization rather than broader retention architecture across accounts, memberships, and native checkout workflows.

Growave: Best for Bundled App Consolidation

Growave is a bundled engagement suite that packages loyalty, referrals, reviews, UGC, and wishlists into one Shopify app. Rather than centering a single retention specialty, it covers several adjacent customer-engagement jobs in one place, making it a natural fit for merchants that want to reduce app sprawl.

Growave does not offer a permanent free plan; a free trial is available. Entry is $49/month for 500 included orders, Growth is $199/month for 1,500 included orders, Plus is $499/month for 3,000 included orders, and Unlimited is $999/month. On the Plus plan, Growave includes checkout extensions and Shopify Hydrogen, headless commerce, API and SDK.

Key Features

• Loyalty, referrals, reviews, UGC, and wishlists in one Shopify app.
• Wishlist functionality for stores where save-for-later behavior is part of the buying journey.
• Shopify POS integration listed on Growave's pricing page, available from the Entry plan.
• Shopify Flow integration for automation workflows.
• Checkout extensions, Shopify Hydrogen, headless commerce, and API/SDK available on the Plus plan ($499/month).
• 24/7 email and chat support, with phone support on higher tiers.

What Works Well

The bundled model covers loyalty, referrals, reviews, and wishlists without requiring separate apps, which simplifies vendor management. The step-up pricing from Entry through Unlimited makes it straightforward to model cost at different growth stages. Overage pricing is published precisely, making cost forecasting clearer than with platforms that do not specify overage rates.

Things to Consider

Growave does not offer a permanent free plan; only a free trial. Paid plans include usage-based overage fees above included order thresholds, with Entry and Growth plans at $15 per extra 100 orders and Plus at $10 per extra 100 orders. Teams with fast-growing order volumes should model the overage impact carefully. Growave does not include native paid memberships. Checkout extensions, headless support, and API/SDK are only available on the Plus plan ($499/month).

Best For

Shopify merchants that want to consolidate loyalty, referrals, reviews, UGC, and wishlists under one vendor. Especially practical for teams currently managing several separate mid-tier engagement apps and looking to simplify their stack. Merchants who want a broad engagement suite before expanding into specialized retention architecture.

Which Platform Has the Deepest Shopify Integration?

For Shopify merchants, checkout and post-purchase are the highest-value moments for loyalty to show up. Platforms that sit outside those flows leave the most impactful interactions untouched., and it matters because loyalty and referral programs drive the most value when they can intercept the purchase journey natively at cart, at checkout, and post-purchase.

Rivo is purpose-built for Shopify and keeps 100% of its engineering focused on the Shopify stack. That single-platform focus produces:

• 8 checkout extensions that capture loyalty interactions across multiple distinct touchpoints in Shopify's purchase flow, including point balances at cart, redemption options at checkout, tier progress post-purchase, and referral prompts in the order summary, all running natively through Shopify's checkout infrastructure without redirects or JavaScript injection.
• Sub-100ms load times with no measurable impact on Shopify store speed scores. Page speed directly affects conversion rates, and a loyalty app that adds load time carries a real operational cost on every page view.
• Native Shopify Flow integration for automating loyalty triggers inside Shopify's own automation layer with no third-party middleware required.
• Developer API toolkit at 100 requests per second with custom Shopify metafield access and full Hydrogen support, letting Shopify Plus merchants build loyalty logic directly into custom storefronts and headless builds.

BON Loyalty's integration is centered on its multilingual rewards experience and POS support rather than native checkout extensions. Growave includes checkout extensions and headless support, but these are locked behind the Plus plan ($499/month) and are not available on lower tiers.

Paid Memberships: A Feature Rivo Includes Natively

Of the three platforms in this comparison, only Rivo ships a fully built paid membership product rather than treating memberships as a stretch feature or leaving them out entirely.

Points give customers a reason to come back after a purchase. Memberships give customers a reason to return before they've bought anything. A monthly or annual fee creates an upfront stake that turns passive reward-holders into active buyers, raising purchase frequency, lifting AOV, and reducing churn in ways a points balance alone rarely can.

According to Rivo case studies, Fresh Chile Co. achieved a 156% increase in average order value following its paid membership launch. BERO leveraged Rivo's omnichannel membership capabilities to generate 1 billion impressions at launch.

Neither BON Loyalty nor Growave includes paid memberships natively. For brands planning to generate direct revenue through their loyalty program or diversify into subscription-tier retention, Rivo is the only platform in this comparison with a native capability built for that use case.

Final Verdict

There's no universal answer here. The right choice turns on which retention motion your brand needs most and how much program complexity you're ready to manage.

For Shopify merchants wanting loyalty, referrals, and paid memberships in one platform, Rivo delivers the strongest combination of Shopify-native depth, feature breadth, and competitive pricing in this comparison: starting at $49+/month, month-to-month, no annual contract, no commission fees, 8 checkout extensions, and a reported 52x median ROI based on weighted case studies across 9,000+ brands.

For lean and international teams that want accessible multilingual loyalty, BON Loyalty is the most direct starting point. Its Free plan covers up to 150 monthly orders, Basic is $29/month for up to 500 orders, and 250+ displayed languages make it practical for international storefronts. Brands that also need 8 native checkout extensions, paid memberships, or deeper Shopify-native retention architecture will find Rivo the stronger long-term fit.

For merchants that want to consolidate loyalty, reviews, referrals, and wishlists under one app, Growave is the most direct starting point. Its Entry plan at $49/month bundles several engagement functions, and overage pricing is published clearly. Brands that need paid memberships, checkout extensions on lower tiers, or a permanent free plan will find other considerations worth factoring into the decision.

For Shopify brands at any growth stage where retention is a strategic priority, Rivo's month-to-month pricing, 100+ annual product updates, and the full retention stack in one Shopify-native build make it the strongest default choice in this comparison.

Acquiring new customers costs 5 to 25x more than retaining them. The platform you choose for loyalty has a direct line to your revenue, and it's worth choosing the one built specifically for the platform you run on.

Request a demo to see how Rivo can help you build a higher-performing loyalty program on Shopify.

Frequently Asked Questions

What is the best Shopify loyalty app for a small international store?

For a small international Shopify store, BON Loyalty is usually the most practical starting point because its pricing page lists 250+ displayed languages, a Free plan for up to 150 monthly orders, and a Basic plan at $29/month for up to 500 orders. Growave is worth considering if the store also needs reviews and wishlists under one subscription. Rivo is the stronger long-term fit once the roadmap includes paid memberships, checkout extensions, and deeper Shopify-native retention architecture.

Does Growave have a permanent free plan?

Growave does not offer a permanent free plan. A free trial is available on all paid plans. Paid plans start at $49/month (Entry, 500 included orders) and scale through Growth at $199/month, Plus at $499/month, and Unlimited at $999/month. Entry and Growth plans charge $15 per extra 100 orders above their thresholds; Plus charges $10 per extra 100 orders.

Which platform offers paid memberships?

Rivo includes native paid membership functionality, allowing Shopify brands to charge a recurring membership fee for exclusive perks, creating a separate revenue stream on top of traditional points-based loyalty. According to Rivo case studies, Fresh Chile Co. used the paid membership feature to achieve a 156% AOV increase. Neither BON Loyalty nor Growave includes this capability natively.

Is Growave good for Shopify loyalty and reviews?

Growave is a solid option for Shopify merchants that want loyalty, referrals, reviews, UGC, and wishlists consolidated under one subscription. Its bundled approach reduces vendor count, and its step-up pricing from Entry through Unlimited makes cost easier to model. Brands that need native paid memberships, 8 Shopify checkout extensions, or a full Shopify-native retention platform will find Rivo the stronger fit for those requirements.

Does Rivo work with headless Shopify and Hydrogen?

Yes. Rivo added full Hydrogen and headless Shopify support in its Spring 2026 update cycle. Brands running custom storefronts or Shopify's Hydrogen framework can integrate Rivo's loyalty, referrals, and membership features without compatibility limitations. The developer API toolkit runs at 100 requests per second with custom Shopify metafield access.