MyRegistry and Rivo

The MyRegistry integration enables customers to earn loyalty points when purchases are made from their wedding or gift registry. Instead of awarding points to the gift purchaser, points are automatically credited to the registry owner (registrant). This creates a seamless experience where registry owners can grow their loyalty balance from gifts purchased by friends and family, encouraging long-term engagement with your brand beyond the initial registry setup.

How the MyRegistry integration works

Here's how the MyRegistry integration works

• Redirects loyalty earnings from the purchaser to the registry owner, ensuring points always credit to the right customer.
• Automates account creation or matching for the registry owner using their email, eliminating manual intervention.
• Applies standard earning rules to registry purchases, so registry owners build points just like any other transaction in your program

Installing the MyRegistry Integration

Visit the MyRegistry integration page in Rivo to install the integration